Welcome to Alice Rose Bridal, a prestigious bridal boutique nestled in the heart of Ashby-de-la-Zouch, Leicestershire. As a celebrated name in the world of wedding fashion, we specialise in curating enchanting bridal looks that effortlessly blend timeless elegance with modern flair. Our dedicated team is passionate about providing an unforgettable dress-shopping experience, ensuring that every bride feels cherished as she embarks on this exciting journey. Experience the joyous moment of saying 'yes' to the dress in a warm and welcoming environment designed just for you.

Our Exclusive Services

At Alice Rose Bridal, we believe in celebrating the unique beauty of every bride. Our exquisite collection features carefully selected gowns that showcase a variety of silhouettes and styles, soft fabrics, and stunning embellishments. Whether you're captivated by the contemporary allure of Dando London and Eddy K or drawn to the classic sophistication of Romantica and Tiffany's Bridal, you're destined to discover your ideal gown. For brides seeking something special, our range also includes the chic plus sizes and vintage-inspired creations by House of Mooshki.

From understated elegance to fairy-tale grandeur, we are committed to helping you find the dress of your dreams. Let our experienced consultants guide you through our diverse collection, ensuring you feel confident, beautiful, and ready to shine on your big day. Explore the magic of Alice Rose Bridal — where your wedding vision comes to life!